Kojak and Co ...
1 American television is a market place,' comments a Hollywood screenwriter, ' he who pays the money calls the tune ... ' and the tune reaches 100 million viewers in the United States and 400 million in 95 other countries in the world.
The biggest money spinners for America's three commercial networks are the series, like Kojak. Six hundred hours of them are churned out every year. But can such an output ever be creative or is it all just a means to sell a product?
Worldwide takes a behind-the-scenes look at America's commercial television with some of its programme makers, advertisers and stars. -
Presented by FRANK GILLARD
Producer MARYSE ADDISON