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Your Body: Your Image

Amber Jane Butchart

Raphael Babalola

Your Body: Your Image: Episode 1: The Blame Game

Documentaries

Learning: Secondary

The Blame Game

Episode 1

Episode 1: The Blame Game

BBC Two - Your Body: Your Image, The Blame Game

Why do marketing campaigns usually use super skinny, super tall, super young white girls?

Five films looking at body image. The Blame Game investigates why companies usually use super skinny, super tall, super young white girls in their marketing campaigns.

Amber Jane Butchart, a professional fashion and beauty analyst, and Raphael Babalola, who runs a healthy lifestyle company, investigate why companies usually use super skinny, super tall, super young white girls in their marketing campaigns.

The programme looks at what size 'real' women are and reveals that men actually like women in all shapes, sizes and colours. Amber and Raphael look at new research that suggests women would still spend money on clothing if advertisers used 'real-sized' models.

So who is to blame for the promotion of non-diverse, over-airbrushed images that can make people feel inadequate?

Knowledge, drama, comedy and the arts for a broad adult audience.

BBC Two is a lively channel of depth and substance, carrying a range of knowledge-building programming complemented by great drama, comedy and arts.

Busting body image myths and investigating the commercialisation of body image ideals.

A specially commissioned series of films for KS3 that busts body image myths and investigates the commercialisation of body image ideals, promoting debate in the classroom

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Your Body: Your Image

Episode 1: The Blame Game

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