Programme Index

Discover 11,128,835 listings and 282,285 playable programmes from the BBC

Business Nightmares with Evan Davis

Episode 2: Marketing Mess-ups

Duration: 1 hour

on BBC One North East & Cumbria

With British business leaders, Evan Davis reveals how marketing and publicity plans can turn from clever ideas into commercial catastrophes. Show more

Contributors

Presenter:
Evan Davis
Presenter:
Evan Davis
Executive Producer:
Dominic Crossley-Holland
Executive Producer:
Dominic Crossley-Holland
Series Producer:
Ruth Shurman
Series Producer:
Ruth Shurman

BBC One North East & Cumbria

About BBC One

BBC One