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The Business: A Tale of Two Movies

BBC Two
on BBC Two England

Fourth in a nine-part series on people and practice in international business.

The Madness of King George was made with British talent and American money, while Clockwork Mice is an entirely home-produced product.
Adroit marketing is vital to both. This programme describes the different routes by which each film made it to the big screen and shows how intense media exposure helped to secure four Oscar nominations for The Madness of King George.

See today's choices.

Contributors

Producer:
Jane Walmsley
Series Editor:
Brian Davies
Source: Radio Times

BBC Two England

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