When millionaire pornographer David Sullivan launched his Sunday Sport newspaper, he promised it would out 'Sun' the Sun. When trades unions and Labour councils poured money into the News on Sunday, they dreamed of a radical tabloid with a purity of purpose. Today it is News on Sunday that is struggling to survive while Sunday Sport prepares to go daily.
After the revolution in Fleet Street, Helen Boaden analyses four of our newest national newspapers to find out what we are getting - high ideals or tittle-tattle and titillation?
BBC North West
(Next week Brass Tacks examines the standards of our national press. Join the debate by phoning us on [number removed]. Lines are open from 9.0 to 11.0pm tonight.)