The second programme in the new eight-part series in which top bosses return to the shop floor for a week.
French businessman Eric Bonnot, head of the Burger King fast-food chain in the UK, swaps the boardroom for a week's work behind the counter at a Liverpool branch. Soon the new recruit is finding it hard to fulfil his company's promise that customers shouldn't wait more than two-and-a-half minutes for a burger, and his smile starts to slip, too. (S) (W)