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The Education Programme

BBC Two
on BBC Two England

Last programme in the series Selling to the Customer with Miriam O'Reilly and Martin Young.
Can schools and colleges be marketed like different brands of washing powder? Should places ofeducation be more like businesses - concerned with marketing their services and competing for potential customers?
The Education Programme looks at how marketing is being used by Henley College, Coventry, and Ryeish Green School, Berkshire, and asks whether market forces and education mix.
Series producer BERNARD ADAMS Producer MARY FOURT (e)
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Contributors

Unknown:
Miriam O'Reilly
Unknown:
Martin Young.
Producer:
Bernard Adams
Source: Radio Times

BBC Two England

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