The last in the present series of programmes taking a hard look at the ideas that may shape our future, with Kenneth Allsop.
Tonight: Advertising and Society
Brian MacCabe, Chairman and Managing Director of a large advertising agency and President of the Institute of Practitioners in Advertising asserts that the social effects of advertising have positive value.
His views are critically examined in the studio by Mark Abrams, Robert Robinson, A. W. Rowe.