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Finger on the Pulse

on BBC Radio 4 FM

A series of 18 programmes 1: The Big Sell
How does your GP decide which drug to prescribe for you? On what will his decision be based? Direct mail advertising or other drug advertisements? Could he prescribe more cheaply?
Presented by Bill Breckon
Medical adviser DAVID DELVIN Producers SUSAN SNAILUM and PAr TAYLOR

Contributors

Presented By:
Bill Breckon
Unknown:
David Delvin
Producers:
Susan Snailum

BBC Radio 4 FM

About BBC Radio 4

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