When It Hits The Fan

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BBC Radio 4 FM

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When It Hits the Fan Podcast

When It Hits the Fan

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Factual: Arts, Culture & the Media

Factual: Politics

News

Who's in the news for all the wrong reasons? With David Yelland and Simon Lewis.

Inside the world of crisis managers and spin doctors as David Yelland and Simon Lewis watch the week's biggest PR disasters unfold.

Inside the world of crisis managers and spin doctors as David Yelland and Simon Lewis watch the week's biggest PR disasters unfold. In each episode our hosts go behind the scenes of the latest news stories and find out how, where and when it all began to hit the fan. 

When It Hits The Fan is hosted by two of the most influential and experienced people in the game; David Yelland is the former editor of the Sun and alongside him is Simon Lewis, former trouble-shooter for the Queen and Gordon Brown, as well as for major corporations like the Nat West, Vodafone and British Gas. Together they bring decades of experience in both creating and managing crises. They'll share all they know about what's keeping those big stories in and out of the news.

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When It Hits the Fan: Apple’s ad backlash, 'I’m not your mum' and Zahawi’s exit strategy

Apple’s ad backlash, 'I’m not your mum' and Zahawi’s exit strategy

BBC Radio 4 - When It Hits the Fan, Apple’s ad backlash, 'I’m not your mum' and Zahawi’s exit strategy

David and Simon discuss Apple's ‘crush’ ad, Baidu’s PR boss and a well-worded resignation.

David Yelland and Simon Lewis discuss why Apple’s latest iPad ‘crush’ advert misfired, the crisis created by Baidu’s PR boss, and Nadhim Zahawi’s resignation communication plan.

This week, two of the world’s biggest tech companies have found themselves in PR crises of their own making. Why did Apple's new iPad Pro 'crush' advert misfire so badly? Meanwhile at Baidu - China’s biggest search engine - its PR boss has lost her job after videos of her promoting a toxic work culture went viral. 

David Yelland and Simon Lewis go to the heart of a secret and little understood reputational war and look at the real battle between the west coast of America and China’s Silicon Valley. 

And - bowing out gracefully. How Nadhim Zahawi’s exit strategy from politics ticked all the PR boxes.

Producer: Eve Streeter
Editor: Sarah Teasdale
Executive Producer: William Miller
Music by Eclectic Sounds
A Raconteur production for BBC Radio 4

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When It Hits the Fan

Apple’s ad backlash, 'I’m not your mum' and Zahawi’s exit strategy

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