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You and Yours: Gap Finders - Ruby Raut from WUKA

Gap Finders - Ruby Raut from WUKA

BBC Radio 4 - You and Yours, Gap Finders - Ruby Raut from WUKA

We speak to the Ruby Raut who created the UK’s first period pants company.

Today’s guest is the Chief Executive and Founder of period pants company, WUKA – after she found a gap in the market for period pants.

Ruby Raut was born in Nepal, where she started her period at the age of 12. It was a difficult time for her, as she was sent away from her family home for the duration of it, and was given pieces of cut up sari as her main sanitary product. 

So when she came to the UK as a young woman in her 20s, she was amazed at the huge variety of sanitary products on offer, and even more shocked to find they contained so much plastic. This triggered her journey into developing and making her first set of underpants designed to completely absorb a period, that could be washed and reused repeatedly – and so WUKA was born. 

She shares with us more about her unexpected journey into the business world, what the name WUKA stands for, how the business has grown, and what’s next for the company in this week’s Gap Finders.

PRODUCER: Kate Holdsworth

PRESENTER: Winifred Robinson

Intelligent speech, the most insightful journalism, the wittiest comedy, the most fascinating features and the most compelling drama and readings anywhere in UK radio.

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