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Business Daily: Why is the French wine industry struggling?

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Why is the French wine industry struggling?

02/11/2023 GMT

BBC World Service - Business Daily, Why is the French wine industry struggling?

We’re in Bordeaux, where winemakers are facing difficult decisions

We’re in Bordeaux, where winemakers are facing difficult decisions.

The region of Bordeaux in the south-west of France is perhaps the most famous wine-producing area in the world. 

But it’s struggling. While the prestigious, most expensive wines – Saint-Émilions, Pomerols and Margaux are selling well, others are not.

For the producers of the 850 million bottles of the region's famous red wine, it’s a difficult time due to a major decline in consumption.

We look at the reasons for this, the impact it’s having, and what winemakers are doing to help protect their livelihoods.

Presenter: John Laurenson 

(Image: A glass of red wine. Credit: Getty Images)

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