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Business Daily: Cutting waste in the beauty industry

Bulletins

Using tech to cut waste in the beauty industry

01/09/2023 GMT

Cutting waste in the beauty industry

BBC World Service - Business Daily, Cutting waste in the beauty industry

We meet the Nordic tech companies trying to personalise the way we shop

We meet the Nordic tech companies trying to personalise the way we shop.

Many of us have drawers and boxes full of beauty products that we never end up finishing. 

We meet the Nordic start-ups who are trying to cut some of that waste by changing the way we shop. 

We find out about tech which personalises products, and then makes it 'on demand' rather than in bulk. 

And will the use of AI actually end up encouraging people to buy more, rather than less?

Presented and produced by Maddy Savage

(Image: A scientist at Swedish tech start-up Ellure. Credit: BBC)

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