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Business Daily: Women’s football boots: A bad fit?

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A bad fit? Women's football boots

20/07/2023 GMT

Women’s football boots: A bad fit?

BBC World Service - Business Daily, Women’s football boots: A bad fit?

We explore the need for more tailored equipment

We explore the need for more tailored equipment.

Questions are being asked about the footwear that is currently on offer to women and girls. 

Men and women's feet are very different, so why have large sports companies only just started to do research into women’s football boots?

And is this why more high-profile players are succumbing to injury?

Olivia Wilson speaks to Laura Youngson, the co-Founder of Ida Sports, one of the only companies that designs and produces female-specific football boots.

And Hyde United Women’s football club in the North West of England share what they’re looking for when it comes to buying football boots.

Presenter/producer: Olivia Wilson

(Photo: Woman about to kick ball. Credit: Getty Images)

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