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Business Matters: Pele: Brazilian football legend dies aged 82

Pele: Brazilian football legend dies aged 82

30/12/2022 GMT

BBC World Service - Business Matters, Pele: Brazilian football legend dies aged 82

Brazilian football legend Pele was the only player to win the World Cup three times.

Pele is the only player to win the World Cup three times, lifting the trophy in 1958, 1962 and 1970. He was named Fifa's Player of the Century in 2000.

In 2012, at the age of 72, he travelled the world working on his brand with Misha Sher from Mediacom, one of the world's biggest marketing agencies.

(Picture: Athlete cheering Picture Credit: Getty Images)

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