You and Yours

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You and Yours: You and Yours Gap Finders: Brie Read

You and Yours Gap Finders: Brie Read

BBC Radio 4 - You and Yours, You and Yours Gap Finders: Brie Read

Gap Finder Brie Read talks about her company, Snag and the gap she found in the tights market.

Today's Gap Finder is Brie Read, the CEO and founder of Snag Group Ltd, a UK based brand producing tights, socks, swimwear, leggings and more in a range of inclusive sizes.

The entrepreneur developed the original idea to launch the business after her tights kept falling down when she was out and about. Brie started to look into the issue, commissioning a survey which showed that 97% of the people she spoke to were not happy with the tights currently on the market.

The Livingston-based e-commerce company caters to sizes 2 to 36, and while originally focused solely on hosiery, it has now stretched to include clothing and swimwear, with customers in 90 countries, and more than 120 members of staff. 

Brie Read is a former chief executive of meal delivery service Diet Chef, and credits her customers, or Snagglers, for saving the business during the pandemic. After making huge revenue losses the company turned to their customers who helped raise £1.25m through a “buy one now, get two pairs later” promotion. 

Winifred hears about Brie's early start in business, securing funding and her ambitions for the future of the company.

PRESENTER: Winifred Robinson
PRODUCER: Linda Walker

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You and Yours Gap Finders: Brie Read

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