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The Big Idea

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A big idea that shapes how we understand our place in the world - from the idea’s creator.

What are the big ideas shaping our world?  This new series from the BBC World Service picks the best ideas from economics to psychology, neuroscience to philosophy, political science to anthropology, and makes them easy to digest.

Each episode of "The Big Idea" outlines the important idea through the words of the person who’s developed the theory. In just nine minutes we offer a weekly chance to listen and feel just a little bit wiser.

The Big Idea: Why do we find things disgusting?

Magazines & Reviews

Why do we find things disgusting?

10/10/2020 GMT

BBC World Service - The Big Idea, Why do we find things disgusting?

Meet a ‘disgustologist’ who has been uncovering answers to our uneasy feelings

Meet a ‘disgustologist’ who has been uncovering answers to our uneasy feelings.

There are some things that most of us find disgusting. But is disgust useful? Can our sense of disgust be misused? We ask an academic who describes herself as a ‘disgustologist’.

Image: A disgusted expression (Credit: Getty Images)

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