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Money Box: MBL: How to make money from social media

08/01/2020

MBL: How to make money from social media

BBC Radio 4 - Money Box, MBL: How to make money from social media

Money and social media influencers with Louise Cooper

The world of the influencer is a lucrative one. Social media stars made $8bn in 2019. Louise Cooper and her guests explain how you can make money from your online presence.

The world of the influencer is a lucrative one. Online stars made $8bn in 2019 and it's not just household names that are earning money. Louise Cooper and her guests explain how you can make money from your social media presence.

Louise talks to -

Beckii Cruel who posted videos of herself dancing to Japanese pop music in the late 2000's and ended up 120,000 subscribers to her Youtube channel. 

Sara McCorquodale who has written a book (Influence)  about the rise of the social media influencer and runs her own influencer marketing agency Corq.

Kate McCabe who turned to social media when she lost her job a couple of years ago and now posts videos of her spotting bargains at car boot sales and antique 

Mike Parkes from Go Simple Tax who explains how influencers - whose remuneration comes in the shape of income, gifts and experiences - should complete their tax returns. 

Producer: Ben Carter
Editor: Emma Rippon

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