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BBC One West Midlands

The Customer Is Always Right

Factual: Consumer

Britain’s best entrepreneurs put their precious products to the customer test.

Britain’s best entrepreneurs put their precious products to the customer test. Customers will unbox, test and score to find the day’s winner.

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Lucy Alexander

Emily Ricketts

Elspeth O'Hare

Jennifer Gilroy

The Customer Is Always Right: Series 1: Episode 15

Episode 15

Series 1

BBC One - The Customer Is Always Right, Series 1, Episode 15

Customers unbox, test and score three new products to decide today’s winner.

Customers unbox, test and score a baby bib and tray kit, a smart mirror and a seaweed oil. But only one can win the Customer is Always Right trophy.

Three entrepreneurs come together to discover what our customers think of their precious products.  They’re nervous, but ready to watch the customers unboxing, testing and giving their feedback on what they like, dislike and what they think could be improved for each invention.  

In today’s episode, we meet Jennifer, Muhammad and Craig, all hoping to get a high score from our customers to become today’s winner.

Jennifer’s invention was inspired by her own messy baby. She has created a bib and tray set that aims to put a stop to messy mealtimes. Muhammad’s product was created after a robbery when he was a child left him without his favourite toy. His idea is to create a range of household items with concealed units to store valuables. And marine biologist Craig loves nothing more than seaweed - so much so that he’s started a business selling a range of cooking and dressing oils infused with Scottish seaweed.

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