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Farming Today: Pumpkin farming, Food marketing

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31/10/2016

Pumpkin farming, Food marketing

BBC Radio 4 - Farming Today, Pumpkin farming, Food marketing

We meet a farmer who grows 4 million pumpkins for Halloween - is it wasted food?

We meet a farmer who grows 4 million pumpkins for Halloween and ask, is it a waste of food growing resources when most aren't eaten?

Anna Hill meets a farmer who grows 4 million pumpkins for Halloween. David Bowman from Lincolnshire says growing them all isn't the problem - it's getting them to the perfect stage and out to the stores ready for October 31st. We also speak to a food waste campaigner who says growing so many pumpkins which are unlikely to be eaten is a waste of food growing resources. 
And at the start of a week looking at marketing in the food and farming sector, we hear from a marketing expert on how UK producers can better target consumers. Presented by Sybil Ruscoe and produced by Sally Challoner.

Intelligent speech, the most insightful journalism, the wittiest comedy, the most fascinating features and the most compelling drama and readings anywhere in UK radio.

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