Original version

BBC Radio 4 FM

BBC Radio 4 is a radio channel that started transmitting on the 30th September 1967. It replaced BBC Home Service.

BBC Radio 4

Radio 4

Radio 4 (FM)

Reluctant Persuaders

Comedy

Comedy by Edward Rowett set in Hardacre's, the worst advertising agency in London

BBC Radio 4 Extra

BBC Radio 4 LW

Nigel Havers

Josie Lawrence

Mathew Baynton

Rasmus Hardiker

Alan Nixon

Gordon Kennedy

Edward Rowett

Reluctant Persuaders: Series 1: We Try Harder

We Try Harder

Series 1

BBC Radio 4 - Reluctant Persuaders, Series 1, We Try Harder

Rupert Hardacre enlists Amanda's help to win back one of his old accounts.

Hardacres, London's worst advertising agency, sets out to win back a whisky account it once had. Stars Nigel Havers. From 2015.

Change is afoot at Hardacre's, London's worst advertising agency. New accounts chief Amanda Brook is well underway with her plans to turn the agency around, insisting they take any work they can get. Creative team Joe and Teddy thus find themselves reduced to working on posters for industrial adhesives, cast iron stoves, and jewellery for dogs.

Horrified at seeing his name associated with such a low calibre of clients, creative director and advertising legend Rupert Hardacre resolves to bring in a better class of account. He enlists Amanda's help to chase down McCutcheon's Whisky, a client he worked with many years earlier.

While Hardacre and Amanda head off, Joe and Teddy are left at the office determined to prove that they can design a poster, hire a plumber, and interview a client entirely unsupervised. Their jobs may just depend on it.

Rupert Hardacre - Nigel Havers
Amanda Brook - Josie Lawrence
Joe - Matthew Baynton
Teddy - Rasmus Hardiker

Director Alan Nixon
Producer Gordon Kennedy
An Absolutely production for BBC Radio 4.

Reluctant Persuaders: Series 1

Intelligent speech, the most insightful journalism, the wittiest comedy, the most fascinating features and the most compelling drama and readings anywhere in UK radio.

Comedy: Sitcoms

Comedy by Edward Rowett set in Hardacres, the worst advertising agency in London

Accessibility links

Programme Index

Reluctant Persuaders

Series 1

We Try Harder

Contributors

Genres

Brand

Series

BBC Radio 4 FM

About BBC Radio 4