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The Why Factor: 23/10/2015 18:32 GMT: Why Does Everyone Wear Trainers?

Why does everyone wear trainers?

23/10/2015 18:32 GMT

23/10/2015 18:32 GMT: Why Does Everyone Wear Trainers?

Why Does Everyone Wear Trainers?

BBC World Service - The Why Factor, Why Does Everyone Wear Trainers?

How did the trainer become an acceptable item of clothing?

A simple pair of shoes; trainers, sneakers whatever you call them. How did this footwear become ubiquitous across the globe? Join Mike Williams to find out why.

Sneaker, trainer call them what you will.  How did this product of the industrial revolution and a rising middle class become a global fashion item worth tens of billions of dollars a year? Especially when 85% of the purchases are never intended for its original purpose, health and fitness.  Join Mike Williams for the Why Factor on Sneakers.

Produced by Julie Ball

(Photo: A man looks at a collection of sneakers in the window of a shopping mall, in the outskirts of Sao Paulo, Brazil. Credit: Getty Images)

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23/10/2015 18:32 GMT: Why Does Everyone Wear Trainers?

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