Original version

BBC Radio 4 FM

BBC Radio 4 is a radio channel that started transmitting on the 30th September 1967. It replaced BBC Home Service.

BBC Radio 4

Radio 4

Radio 4 (FM)

Word of Mouth

Factual: Arts, Culture & the Media

Series exploring the world of words and the ways in which we use them

BBC Radio 4 LW

Word of Mouth: Number Words

15/09/2015

Number Words

BBC Radio 4 - Word of Mouth, Number Words

Michael Rosen and Laura Wright look at how numbers are understood - and misunderstood.

Michael Rosen and Laura Wright explore the numbers one to ten and look at how numbers are understood - and misunderstood. Alex Bellos and Michael Blastland explain.

First in series. Michael Rosen and Dr Laura Wright explore the numbers one to ten and look at how we understand - and misunderstand - the language of numbers. Why is a shampoo called Zinc 24 so much more appealing than a shampoo called Zinc 31? How do we cope with offers in supermarkets? Alex Bellos and Michael Blastland explain.
Producer Beth O'Dea
Alex Bellos is the author of Alex Through the Looking-Glass: How Life Reflects Numbers and Numbers Reflect Life.

Intelligent speech, the most insightful journalism, the wittiest comedy, the most fascinating features and the most compelling drama and readings anywhere in UK radio.

Accessibility links

Programme Index

Word of Mouth

Number Words

Genres

Brand

BBC Radio 4 FM

About BBC Radio 4