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Trending: Live from Bangalore for the Indian elections

11/04/2014

Live from Bangalore for the Indian elections

BBC World Service - Trending, Live from Bangalore for the Indian elections

How is social media impacting on India’s biggest ever election?

As India goes to the vote, BBC Trending are live in Bangalore to explore how social media will play its part in a country with 150 million more new voters since 2009.

Mukul Devichand is joined by BBC Hindi’s Neha Bhatnagar and Parul Agrwawal as well as a live audience in the National Law School in Bangalore. They’ll be discussing how online activity is shaping and impacting on India’s general elections, the biggest voting event in the world.
 
Mukul finds out how a slap from a rickshaw driver went viral, how much weight a party’s hashtag really has among voters and what a country like India could learn from the social media strategies of the Barack Obama campaigns. 
 
We hear from tech billionaire Nandan Nilekani - also known as India’s political Bill Gates, the head of social media for the AAP Party (or Common Man’s Party) in Delhi Ankit Lal, Comedian Gusimran Khamba and more.

Produced by Estelle Doyle

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