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The latest business and finance news from around the world, on the BBC

The latest business and finance news from around the world, on the BBC.

World Business Report: Merger to Create World's Biggest Advertising Company

29/07/2013

Merger to Create World's Biggest Advertising Company

BBC World Service - World Business Report, Merger to Create World's Biggest Advertising Company

Rivals Publicis and Omnicom announce merger to create a $35bn advertising firm

Advertising firms Publicis and Omnicom announce plans to create a company worth $35bn - the industry's biggest. Plus, one of Apple's suppliers is accused of labour violations.

France's Publicis and US firm Omnicom announce a merger to create the world's biggest advertising company, worth $35bn (£22.8bn). The plans leave some analysts confused about the direction of the new company, whose clients would include Coca Cola and Pepsi, as well as Microsoft and Google. We speak to Sir Martin Sorrell whose firm WPP will be ousted from top spot when the deal is finalised. Plus, Apple is facing fresh allegations of labour violations at the Chinese factories of one of its suppliers, the Pegatron Group. And, BMW unveils its first mass-production electric car.

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