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The view from the top of business, presenting a clearer view of the business world, through discussion with people running companies.

The Bottom Line: Series 14: Food

21/06/2013 GMT

Food

Series 14

BBC World News - The Bottom Line, Series 14, Food

Food company CEOs tell Evan Davis how they satisfy customer appetites.

Food company CEOs tell Evan Davis how they balance demand for locally sourced produce with consumers' taste for something exotic.

The food industry is increasingly in the spotlight as consumers and government worry about obesity, sustainability and safety. Evan Davis finds out from three very different food companies about how their supply chains work and how much oversight any company leader can have. Guests discuss how to create an efficient and cost effective system that delivers on quality and safety. Do consumers elsewhere in Europe and the world demand the same level of locally-sourced credentials as the British now do and are these ideals worthwhile? Guests: Alastair Storey, CEO, WSH Perween Warsi, CEO, S&A Foods Gavin Darby, CEO, Premier Foods Producer: Lucy Proctor.

The Bottom Line: Series 14

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