Original version

BBC Radio 4 LW

Profile

Factual: Life Stories

An insight into the character of an influential figure making news headlines

BBC Radio 4 FM

Profile: Mike Ashley

Mike Ashley

23/02/2013

BBC Radio 4 - Profile, Mike Ashley

The rise of Mike Ashley, reclusive owner of Sports Direct and Newcastle United.

Mike Ashley is the owner of Sports Direct and Newcastle United. Chris Bowlby profiles the reclusive retailer defying the downturn.

Mike Ashley began his business career as a teenager with a single shop in 1980s Maidenhead. Now his international Sports Direct empire makes him millions. Among his more recent acquisitions was Newcastle United football club. Chris Bowlby searches for the secret behind Ashley's huge retail success, and discovers what happened when a southerner who hates publicity tried to win over the Geordie faithful.

BBC Radio 4

Intelligent speech, the most insightful journalism, the wittiest comedy, the most fascinating features and the most compelling drama and readings anywhere in UK radio.

Accessibility links

Programme Index

Profile

Mike Ashley

Genres

Brand

BBC Radio 4 LW

About BBC Radio 4