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Business Daily: French elections

16/04/2012

French elections

BBC World Service - Business Daily, French elections

Nicolas Sarkozy's bid to be French President for a second term. Plus, banks and ethics.

Nicolas Sarkozy's bid to be French President for a second term. Plus, should banks brag about their ethics?

Europe's financial storms have been picking up again after a spell of calmer weather, just as one of its largest economies, France, is about to hold the first round of presidential elections. Emma Jane Kirby reports from Paris on Nicolas Sarkozy's campaign for a second term. 

Plus, Lesley Curwen talks to Dr Gemma Calvert, a founder of Neurosense which uses brain imaging to measure reactions to companies' products. 

And Lucy Kellaway of the Financial Times argues banks should resist the temptation to brag openly about their ethics.

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