The UK boasts the world's first Behavioural Insights Team, or 'Nudge' Unit, designed to persuade us to make decisions which are good for us and good for society. Can it work? Show more
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The UK boasts the world's first Behavioural Insights Team, or 'Nudge' Unit, designed to persuade us to make decisions which are good for us and good for society. Can it work? Show more