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Business Daily

Factual: Money

The daily drama of money and work from the BBC.

Business Daily: Workplace Fashion

22/04/2011

Workplace Fashion

BBC World Service - Business Daily, Workplace Fashion

Do your clothes mean business? Business Daily discovers how to dress for the office

Business Daily discovers why the lounge suit has conquered the world's workplaces and why, when in doubt, you should dress up, not down. Plus, why Kenyans prefer suits to traditional African attire.

Does business have a uniform? 

The lounge suit and tie have conquered the world and business people are constantly being told to dress to impress. 

So, what is the best way to dress when you mean business? 

Business Daily talks to Professor David Shaw, the author of several books on the fashion industry, including Mastering Fashion Marketing and The Fashion Handbook. And why do Kenyans, like most other Africans, eschew the more comfortable - and just as smart and expensive - traditional African attire? 

Plus, office wear for women. Mary Lou Andre, president and founder of Organisation by Design, a wardrobe management, fashion and image consulting firm, has some tips.

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