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The Apprentice: Series 1: Episode 9

Series 1

13/04/2005

Episode 9

BBC One - The Apprentice, Series 1, Episode 9

The candidates' latest challenge takes place at Tottenham Hotspur Football Club.

Sir Alan Sugar invites the remaining candidates to Tottenham Hotspur for one of the club's biggest fixtures. They must market a text messaging service delivering team news to fans' phones.

Six candidates remain in the battle to become Sir Alan Sugar's apprentice. He invites them to Tottenham Hotspur Football Club for one of its biggest fixtures, against Manchester United.Although he's no longer the Spurs chairman, Sugar is still their biggest single shareholder and a lifelong fan. The task is to conduct an aggressive marketing campaign for a text messaging service aimed at delivering team news direct to fans' phones. It's 48 hours before the big match and they have to dream up a strategy and put it into practice.One team hires a 50 watt megaphone and 11 glamour girls to get their message across to the fans. The other team takes a much more direct approach, encouraging home supporters to sign up for the service.

The Apprentice: Series 1

BBC One

Candidates compete for a highly paid job with multi-millionaire Sir Alan Sugar.

Series in which candidates compete for a highly paid job with multi-millionaire Sir Alan Sugar.

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