BBC Radio 4 FM

BBC Radio 4 is a radio channel that started transmitting on the 30th September 1967. It replaced BBC Home Service.

BBC Radio 4

Radio 4

Radio 4 (FM)

In Business

Factual: Money

Series about the world of work from vast corporations to modest volunteers

Series of programmes about the whole world of work, public and private, from vast corporations to modest volunteers

In Business: Back on the Road

30/12/2010

Back on the Road

BBC Radio 4 - In Business, Back on the Road

Ford chief executive Alan Mulally talks to Peter Day about reviving the company's fortunes

The US auto industry has just emerged from the biggest slump in its history. Ford chief executive Alan Mulally tells Peter Day how he has changed the way the company works.

BACK ON THE ROAD
The United States auto industry has just limped through the biggest industrial car crash in history. The Ford Motor Company has an industry outsider, Alan Mulally, at the helm as its new chief executive. He tells Peter Day how he changed the way Ford works and it is now back in the business of selling cars.

Producer: Caroline Bayley.

Intelligent speech, the most insightful journalism, the wittiest comedy, the most fascinating features and the most compelling drama and readings anywhere in UK radio.

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