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The programme that explains the present by exploring the past.

The Forum: 23/05/2010

23/05/2010

BBC World Service - The Forum, 23/05/2010

Soft power or Smart power: will Joseph Nye's ideas work in the 21st Century?

Smart power according to Joseph Nye is "the world today is neither unipolar, multipolar, nor chaotic – it is all three at the same time."

Joseph Nye, who coined the term soft power, updates his ideas for the 21st Century.

"The world is neither unipolar, multipolar, nor chaotic – it is all three at the same time. Thus a smart grand strategy must be able to handle very different distributions of power in different domains and understand the trade-offs between them."

Image opposite: What values are holding together military power, economic power and the power of the pen, on a 3D chess board by Emily Kasriel.

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