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* The Risk Business

on BBC One London

Le Crunch for the Cox?
With the British apple industry facing disaster many farmers claim that it is the fault of the French. But one year since war was declared The Risk Business questions whether the enemy lies not in France, as British consumers were told, but on this side of the Channel.
Tonight Judith Hann investigates our apple growers' attempts to tackle their problems with a more aggressive sales campaign and a newly bred apple to replace the far from perfect Cox.
The programme asks if these attempts alone can secure a long-term future for British apple growers or whether, without
Government aid, many more will collapse under pressure from French imports.
Film editor RON RADDON
Studio director CHARLES BUFF
Executive producer JONATHAN CRANE Producer SOPHY ROBINSON

Contributors

Unknown:
Judith Hann
Editor:
Ron Raddon
Producer:
Sophy Robinson

BBC One London

About BBC One

BBC One is a TV channel that started broadcasting on the 20th April 1964. It replaced BBC Television.

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