India has a vast call centre industry. Many of its clients are UK-based, impressed not just by the relative cheapness of Indian workers, but also by their flexibility and motivation. Colleges have been set up around India to give elocution and culture lessons to would-be call centre workers.
Clare Jenkins goes to Delhi to find out why anyone would want the job of answering calls made a couple of continents away and to see how the training has affected their views of Britain.