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You'll Be Terrified
Getting audiences into the cinema is an art on its own. Promises of horror, passion, laughter, nail-biting excitement - they're made every week on posters, on television, and in adverts. Nigel Andrews explores what steps film companies take to get the punters in - from the choice of title to that useful cheque-book method of buying in a star or two. And where do films go if they die? You'd better believe it ...
Producer FIONA MCLEAN

Contributors

Unknown:
Nigel Andrews
Producer:
Fiona McLean
Source: Radio Times

BBC Radio 4 FM

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