Appeal on behalf of the World Wildlife Fund by DAVID ATTENBOROUGH
Contributions, preferably by crossed postal order or cheque, will be gratefully acknowledged and should be addressed to [address removed]
The World Wildlife Fund believes that the conservation of wildlife is for the long-term benefit of man. It is a kind of modern Noah's Ark, trying to save certain animal and plant species from extinction and at the same time concerned with the whole intricate relationship between water, soil, plants, animals, and man himself.