In the final part of her exploration of the selfie phenomenon, snowboarder Aimee Fuller describes how she will be using social media as she sets out to compete for a place at the next Winter Olympics. As she looks ahead, she also considers what she will share with fans - and what she would like to keep to herself.

Birmingham University Business School lecturer David Houghton explains how photographs of the self are viewed when posted frequently and how attitudes change depending on what is posted and how often. He explains the role of narcissism in social media and the difference between 'look at me' selfies and photos taken at tourist locations to explain where people are.

Nina Nesbitt is a singer-songwriter who uses social media to connect with her fans, including via a live video stream, and appreciates the way she gets feedback and encouragement from fans. She talks with her fans on Twitter most days and says it helps her when she is recording.

Aimee explains her views on what should be posted online - she posts in order to convey herself - and how there is a difference between 'social media Aimee' and her ordinary, day-to-day life. She talks about the people who criticise photographs taken and the drawbacks of social media.

Producer: Philip Reevell
A Manchester Digital Media production for BBC Radio 4. Show less