Pringle's Progress by DON WATTS with Aubrey Woods and Bryan Pringle
Don Watts has always professed himself to be interested in the world of advertising and especially in some of the sales methods employed by the advertising agencies. In his first radio play, Pringle's Progress, Mr Watts has posed the hypothetical question: what would happen if an agency were to discover the completely average consumer - average income, average tastes, average age, average wife, and average family? When such a man is discovered by the firm of J. J. Arnold Brothers he causes nothing but chaos, because Watts uses the discovery to examine the effect he has upon the hard-headed ruthless men around him. The result is a delightfully observed satirical comedy
Produced by MARTIN JENKINS
(Repeated: Thursday, 3.30 pm: Radio 4)