A Guide to America in Primetime
2: Calling the Tune
'The history of television is the history of moving choice away from the people controlling the networks to the individual consumer.'
The network bosses are fighting the cable and video revolution with primetime schedules designed to attract the large audiences their advertisers want. The programmes they decide America will see are the programmes that go on sale to the rest of the world.
Russell Davies considers the global impact of American TV with the help of British programme buyers
Michael Grade , Paul Fox and Leslie Halliwell
Producer JULIE SIMMONS BBC Manchester