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The Chief Executive: 1: Sir Denning Pearson, Chairman of Rolls-Royce

on BBC One London

The first of a new series
Christopher Brasher interviews some of the men who are trying to revitalise British industry.

Our image of Rolls-Royce is stately, majestic, and silent - the makers of the best car in the world. But the famous car is only a small fraction of their vast enterprise. Last year they pulled off a huge export scoop, selling £150-million worth of a new hyper-efficient aero engine to power the Lockheed airbus. How did they do it? Why is there no brain-drain from Rolls-Royce? How do they survive in one of the most competitive industries in the world - an industry dominated by the Americans?
See page 28

Contributors

Interviewer/Producer:
Christopher Brasher
Interviewee:
Sir Denning Pearson
Director:
Alec Nisbett

BBC One London

About BBC One

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